Of all the smartwatches, the Apple Watch Series 7 is consistently top-rated for its powerful features, sleek full-screen design and ability to track your fitness, sleep and stress levels with a robust battery that holds a charge for 18 hours. For Amazon Prime Day, the device has dropped to the lowest price we’ve ever seen it at: just $279 for the 41mm GPS model. That’s $120 off the regular $399 list price, and a rare deal since Apple hardly ever slashes the prices on its bestsellers. But you’ll have to hurry if you want to take advantage—the discounted watch is already sold out in three colorways.
Right now, the 41mm version of the smartwatch is only available in red and green, and those shades are likely to sell out within the next few hours given the high demand around this deal. This is likely the last time you’ll see the Apple Watch Series 7 at this price until Black Friday, so we recommend adding one of the two remaining colorways to your cart ASAP. If you’re not a fan of the bold shades, keep in mind that you can always swap out the band for a subtler one.
The Apple Watch Series 7 Prime Day deal also applies to the 45mm GPS version of device (which is marked down to $309) and the 45mm GPS + Cellular option (which is marked down to $409), giving you even more opportunities to save (and potentially nab the colorway you’ve had your eye on).
Apple introduced the Series 7 last fall with noticeable improvements from its predecessor. It has a 20% larger screen—which means you can fit an entire keyboard on the face for easier texting—and 40% thinner borders than the Series 6 for a more streamlined fit. It also charges 33% faster and gives you 18 hours of battery life, solving the weak battery issue that hindered earlier models. The Always-On Retina display means you don’t need to flip your wrist to see the time, another step up in its design.
Bottom line: If you’re in the market for a smartwatch, the Apple Watch Series 7 is the top of the line, highest-rated model and this is the best price you’re likely to see on it for a while. To save even more, check out these other Amazon Prime Day Apple deals.